To view all of Marissa’s articles and profile on SmartCEO click HERE.
Why you should engage your executive team in building your advisory board
The people who have the most valuable insight into an organization’s holes are its employees. Too often, CEOs and supporting executives overlook this valuable resource. Instead, they rely on their own experiences and perspectives to decide whose advice they need to help them get to the next level.
When you choose advisors, don’t forget about the culture connection
Advisory boards may seem independent of your company, but in reality, they represent and impact your corporate culture. When selecting advisors, you need to consider how the advisors will integrate into your organization.
Here’s what you need before you can implement an advisory board
Roughly the same numbers of firms start and close each year. Many of these companies go the wrong way about forming advisory boards, which might contribute to their early demise. If you want to build a strong advisory board from the start, there is a list of key elements that need to be in place first.
A rockstar board helped Julie Kantor overcome ‘startup isolation’
This month, we spotlight Twomentor, LLC, a Washington-DC based start-up that brings mentoring programs and curriculums to the private sector. In the following interview, founder and CEO Julie Kantor talks about how her advisors have championed her and helped her get her startup off the ground.
New year, new board: How to evolve, evaluate and exit board members
When it comes to employees, businesses should always be interviewing and meeting prospects. The time to recruit and interview new staffers isn’t when the company is in a desperate state of immediate need. The scanning process should be ongoing. It works the same way with advisory board members.
How the right advisors helped transform Yoko Co.
This month, we spotlight Yoko Co., a Virginia-based web-presence management company. Founder and CEO Chris Yoko talks about how he selected advisory board members who helped ground him personally and define his business vision.
How micro boards and flash boards can benefit your company
Recently, business owners have been asking me about “micro boards” and “flash boards.” These are temporary boards designed to address a specific challenge or growth goal. Think of them like the various pop-up stores that are springing up everywhere.
How SnapShot Interactive recruited the perfect group of advisors
This month, we spotlight SnapShot Interactive, a digital marketing firm, and its CEO, Mark Scrivner. Through one of its client engagements, SnapShot helped a nonprofit education organization raise more than $11.5 million in grants and donations.
Employee Engagement, sponsored by CBIZ MHM
Podcast: SmartCEO and CBIZ gathered distinguished members of the 2015 Brava class to discuss their strategies for employee engagement.
How virtual advisory boards could take your company to the next level
Today’s technology options allow business leaders to connect with advisors around the world, provide secure platforms for real-time and recorded collaboration, and share documents and information to keep the entire advisory board informed.
How College Hunks Hauling Junk implemented a winning advisory board
College Hunks Hauling Junk (CHHJ) is the largest and fastest-growing U.S.-based moving and hauling franchise opportunity. In the following interview, Nick Friedman, CEO and founder of CHHJ, provides a comprehensive view of his company’s winning advisory board.